Why is it difficult to distinguish between many goods and services? Use the scale of market entities

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Why is it difficult to distinguish between many goods and services? Use the scale of market entities and the molecular model concept to explain your answer.

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Services Marketing Concepts, Strategies, & Cases

ISBN: 978-1439039397

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Authors: Douglas Hoffman, john Bateson

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Question Posted: Aug 31, 2012 02:25 AM

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Why is it difficult to distinguish between many goods and services? Use the scale of market entities

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The distinction between goods and services is not always perfectly clear In r...View the full answer

Services Marketing Concepts, Strategies, & Cases

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