Why is measuring service quality so difficult?

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Service Management Operations Strategy Information Technology

ISBN: 517

8th Edition

Authors: James Fitzsimmons, Mona Fitzsimmons, Sanjeev Bordoloi

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Question Posted: Aug 22, 2015 07:14 AM

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Why is measuring service quality so difficult?

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Service quality is difficult to measure because the outputs of many services are intangible or subje...View the full answer

Service Management Operations Strategy Information Technology

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