Why would a company like Coach, a manufacturer of high-quality leather goods, open outlet stores? What are

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Why would a company like Coach, a manufacturer of high-quality leather goods, open outlet stores? What are the disadvantages to such a strategy?

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Retailing Management

ISBN: 978-0070893207

4th Canadian Edition

Authors: Michael Levy, Barton Weitz, Dea Watson

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Question Posted: Dec 15, 2015 07:37 AM

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Why would a company like Coach, a manufacturer of high-quality leather goods, open outlet stores? What are

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For Coach outlet centres could be an opportunity to get rid of excess or discontinued merchand...View the full answer

Retailing Management

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