You are planning to open a coffee shop in one of two areas in your community. Conduct

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You are planning to open a coffee shop in one of two areas in your community. Conduct a secondary data search on key variables that would allow you to make a logical decision on which area is best suited for your proposed coffee shop.
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Essentials of Marketing Research

ISBN: 978-0073404820

2nd edition

Authors: Joseph Hair, Mary Wolfinbarger, Robert Bush, David Ortinau

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