Question: Both companies emphasize the many benefits accrued from their mobile CRM deployments. Chip Reeves of Dow Corning states that the application provides their salespeople with

Both companies emphasize the many benefits accrued from their mobile CRM deployments. Chip Reeves of Dow Corning states that the application provides their salespeople with a competitive advantage. Do you agree with this statement? Why or why not? Break into small groups with your classmates to discuss whether mobile CRM can provide a lasting competitive advantage.

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