How can demand management help to unify channel members, help to satisfy customers, and solve customer problems?

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Supply Chain Management A Logistics Perspective

ISBN: 978-0538479196

9th edition

Authors: John coyle, John Langley, Robert Novack, Brain Gibson

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Question Posted: Aug 22, 2015 03:30 AM

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How can demand management help to unify channel members, help to satisfy customers, and solve customer problems?

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The essence of demand management is to further the ability of firms throughout the supply chain particularly manufacturing through the customer to col...View the full answer

Supply Chain Management A Logistics Perspective

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