Refer to Decision Maker, Purchase Manager, in this chapter. Assume that you are the motorcycle manufacturers managerial
Question:
• Production output is 1,000 motorcycles per year based on 250 production days a year.
• Production time per day is 8 hours at a cost of $500 per hour to run the production line.
• Lost production time due to poor quality is 1%.
• Satisfied customers purchase, on average, three motorcycles during a lifetime.
• Satisfied customers recommend the product, on average, to four other people.
• Marketing predicts that using seat (B) will result in four lost customers per year from repeat business and referrals.
• Average contribution margin per motorcycle is $4,000.
Required
Estimate the costs (including opportunity costs) of buying motorcycle seats from supplier (B). This problem requires that you think creatively and make reasonable estimates; thus there could be more than one correct answer.
Contribution Margin
Contribution margin is an important element of cost volume profit analysis that managers carry out to assess the maximum number of units that are required to be at the breakeven point. Contribution margin is the profit before fixed cost and taxes...
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