10. Explain the differences between Web 1.0 and Web 2.0. Give examples of how marketers use both....
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10. Explain the differences between Web 1.0 and Web 2.0. Give examples of how marketers use both.
(LO 15-1)
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Advertising And Promotion An Integrated Marketing Communications Perspective
ISBN: 9781260570991
12th International Edition
Authors: George Belch, Michael Belch
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