What is meant by trade-orientated sales promotion? Discuss the various types of trade promotions and the reasons

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What is meant by trade-orientated sales promotion? Discuss the various types of trade promotions and the reasons why marketers use them.

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Advertising: An Integrated Marketing Communication

ISBN: 9781760422998

4th Edition

Authors: George E. Belch, Michael A. Belch, Gayle Ker

Question Posted: Nov 25, 2024 07:02 AM

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What is meant by trade-orientated sales promotion? Discuss the various types of trade promotions and the reasons why marketers use them.
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What is meant by trade-orientated sales promotion? Discuss the various types of trade promotions and the reasons

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Advertising: An Integrated Marketing Communication

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