Do you think Tatas Desh ka namak advertising strategy addressed the objectives that it had laid out?

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Advertising And Promotions: An IMC Perspective

ISBN: 185575

1st Edition

Authors: Kruti Shah, Alan D'Souza

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Question Posted: Oct 24, 2024 07:03 AM

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Do you think Tata's 'Desh ka namak' advertising strategy addressed the objectives that it had laid out?
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Do you think Tatas Desh ka namak advertising strategy addressed the objectives that it had laid out?
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What strategic approach has Tata followed in its Desh ka namak campaign? Do you think this approach would have helped Tata in meeting with its objectives? Why?
Check out www.tata.com, and view print and television ads of Tata Salt at www.agencyfaqs.com and find out if any changes have been made in the Desh ka namak strategy since it was launched.
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Do you think Tatas Desh ka namak advertising strategy addressed the objectives that it had laid out?

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Advertising And Promotions: An IMC Perspective

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