What kinds of like-for- like analyses do you currently conduct on a regular basis (e.g., same-store sales)?

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What kinds of “like-for- like” analyses do you currently conduct on a regular basis (e.g., same-store sales)? Are any of them performed at the customer level?

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The Customer Base Audit The First Step On The Journey To Customer Centricity

ISBN: 9781613631614

1st Edition

Authors: Peter Fader, Bruce G.S. Hardie, Michael Ross

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Question Posted: Feb 07, 2024 11:53 AM

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What kinds of like-for- like analyses do you currently conduct on a regular basis (e.g., same-store sales)?

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We conduct several types of likeforlike analyses on a regular basis to measure performance and identify trends Some of these analyses are conducted at ...View the full answer

The Customer Base Audit The First Step On The Journey To Customer Centricity

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