International negotiators must diagnose meaning, motive, and intention on the spot if they are to get the

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International negotiators must diagnose meaning, motive, and intention on the spot if they are to get the contract or sale. How does someone become nonethnocentric and “do as the Romans do” in order to get the contract? How much will previous experience help or hinder the progress of the sale?

Why does the visible part of the iceberg overshadow the hidden parts of the iceberg?

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Intercultural Business Communication

ISBN: 9780132127905

5th Edition

Authors: Lillian H. Chaney, Jeanette S. Martin

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