Presenting Data (Bar and Pie Charts) [LO-3] As a market researcher for a statewide chain of car

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Presenting Data (Bar and Pie Charts) [LO-3] As a market researcher for a statewide chain of car dealerships, you’re examining car and truck ownership and lease patterns among single drivers in various age groups. By discovering which age groups have the highest percentages of owners, you will be better able to target advertising that promotes the leasing option.

Using the information that follows, prepare a bar chart comparing the number of owners with the number of people who lease in each age category. Be sure to label your chart and include combined totals for owners and lessees

(“total drivers”). Then prepare a pie chart showing the proportion of owners and lessees in the one age group you think holds the most promise for leasing a new vehicle. Write a sentence that prepares your company’s management for the information shown in the pie chart.

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Business Communication Today

ISBN: 9781292353142

15th Global Edition

Authors: Courtland Bovee, John Thill

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