Your advertising department has posted an advertisement of financial results that contains some inaccuracies. As the public
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Your advertising department has posted an advertisement of financial results that contains some inaccuracies.
As the public relations manager responsible for the subsequent press release, what are the areas that you would be cautious about in now gathering quality information?
What are the sources you would tap in your organization to derive this information, and how would you rectify the error on the part of your advertising team through your press note? [LO-3]
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Business Communication Today
ISBN: 9781292353142
15th Global Edition
Authors: Courtland Bovee, John Thill
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