Describe three high-contact service operations and three low-contact service operations. Do the concepts of intangibility and unstorability

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Describe three high-contact service operations and three low-contact service operations. Do the concepts of intangibility and unstorability have different implications for low- and high-contact service operations?

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Business Essentials

ISBN: 978-0134000091

8th Canadian Edition

Authors: Ronald J. Ebert, Ricky W. Griffin, Frederick A. Starke, George Dracopoulos

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