1-5 Appreciate how dynamic the field of consumer behavior continues to be, particularly with respect to technological...
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1-5 Appreciate how dynamic the field of consumer behavior continues to be, particularly with respect to technological advances such as big data applications.
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CB Consumer Behaviour [with CourseMate, EText, & Career Transitions 2.0 1-Term Access Code]
ISBN: 157029
7th Edition
Authors: Barry J. Babin; Eric G. Harris
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