3. What is meant by quantifying and why is it an important business tool? Support your answer...

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3. What is meant by “quantifying” and why is it an important business tool? Support your answer with two examples.

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THe Why Of The Buy: Consumer Behavior And Fashion Marketing

ISBN: 355223

1st Edition

Authors: Patricia Mink Rath, Stefani Bay, Penny Gill, Richard Petrizzi

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