What consumption differences, if any, might you expect to observe between a family characterized as underprivileged vs

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What consumption differences, if any, might you expect to observe between a family characterized as underprivileged vs one whose income is average for its social class?

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Consumer Behaviour A European Perspective

ISBN: 9781292116723

6th Edition

Authors: Michael R. Solomon, Margaret K. Hogg, Søren Askegaard, Gary Bamossy

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