Range of target audiences not confined just to customers or prospects nor just to imply end

Question:

● Range of target audiences – not confined just to customers or prospects nor just to imply end customers but include all selected target audience groups. These may be any specified ‘public’ or group of ‘publics’ – stakeholders (e.g. employees, shareholders, suppliers), consumers, customers and influencers of customers and consumers, both trade and domestic.

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Integrated Marketing Communications

ISBN: 9781849205719

2nd Edition

Authors: Rosalind Masterson, David Pickton

Question Posted: