You are considering the purchase of two radio stations A & B. Station A has 20,000 listeners

Question:

You are considering the purchase of two radio stations A & B. Station A has 20,000 listeners and station B has 10,000. The two combined have a 20% duplication rate. What is the combined reach of the stations?

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For book-img-for-question

Advertising And Integrated Marketing Communications

ISBN: 9781259026058,9789339223908

1st Edition

Authors: Kruti Shah

See More Books

Question Posted: Oct 24, 2024 05:00 AM

See More Questions

the case provided below - Kaya FM Home of the Afripolitan Question 1: Considering the issues facing Kaya FM, utilise the various alternative opportunitygrowth strategies found in the Ansoff matrix...
the case provided below - Kaya FM Home of the Afripolitan Question 1: Considering the issues facing Kaya FM, utilise the various alternative opportunitygrowth strategies found in the Ansoff matrix...
I need help with how to do a DCF analysis for this Spotify case. Please can you show the explanation of the steps Thank you A. Using the information provided, what should SPs shares be trading at on...
In a country with a fixed exchange rate system the rise of inflation will result in: O Home currency depreciation Currency appreciation in real terms Floating of home currency O Inflow of foreign...
Car Amour sells car wash cleaners. Car Armour uses a perpetual inventory system and made purchases and sales of a particular product in 2017 follows: Click here for a description of Table: Exercise...
A 0.50 T magnetic field is applied to a paramagnetic gas whose atoms have an intrinsic magnetic dipole moment of 1.0 x 10-23 J/T. At what temperature will the mean kinetic energy of translation of...
You are considering the purchase of two radio stations A & B. Station A has 20,000 listeners and station B has 10,000. The two combined have a 20% duplication rate. What is the combined reach of the...
The adjusted trial balance of Estella Real Estate Appraisal at June 30, 2016, follows: Requirements 1. Prepare the companys income statement for the year ended June 30, 2016. 2. Prepare the companys...
fill all the blanks, correct the mistakes Problem 2-51 Fixed and Variable Costs; Forecasting (LO 2-7, 2-8) Water Technology, Inc., incurred the following costs during 20x1. The company sold all of...
Explain reach and frequency. Why are they inversely correlated, given a fixed budget? Do you think it is possible to determine effective frequency with certainty?
Magazine A is read by 30% of women, Magazine B by 20%. Half of the women who read B also read A. If you schedule an ad in both magazines, how many ads will the average reader be exposed to?
Oriental Rug Company completed these selected transactions during December 2006, its first month of operations. a. Sales of $\$ 200,000$ are subject to estimated warranty cost of $3 \%$. b. Pier...
On January 1, 2021, Red Flash Photography had the following balances: Cash, $30,000; Supplies, $9,800; Land, $78,000; Deferred Revenue, $6,800; Common Stock $68,000; and Retained Earnings, $43,000....
Nataro, Incorporated, has sales of $654,000, costs of $333,000, depreciation expense of $78,000, interest expense of $43,000, and a tax rate of 25 percent. What is the net income for this firm? Note:...
Complete this question by entering your answers in the tabs below. What amount of bad debt expense is reported in the income statement. Note: Round your answer to the nearest whole dollar amount....
You believe you will spend $37,000 a year for 17 years once you retire in 34 years. If the interest rate is 7% per year, how much must you save each year until retirement to meet your retirement...
Kenworth Company uses a job-order costing system. Only three jobs-Job 105, Job 106, and Job 107-were worked on during November and December. Job 105 was completed on December 10; the other two jobs...
The pipe assembly supports the vertical loads shown. Determine the components of reaction at the ball-and-socket joint A and the tension in the supporting cables BC and BD. Units Used: kN = 103 N...
The following items were displayed in the statement of affairs for Lubbock Company: Fully secured liabilities ......... $90,000 Partially secured liabilities ....... 12,000 Unsecured liabilities...

You are considering the purchase of two radio stations A & B. Station A has 20,000 listeners

Question:

Step by Step Answer:

Advertising And Integrated Marketing Communications

Students also viewed these Business questions