Classify each of the following business-to-consumer (B2C) and business-to-business (B2B) goods and services. Then choose one and

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Classify each of the following business-to-consumer

(B2C) and business-to-business (B2B) goods and services.

Then choose one and describe how it could be classified as both.

a. Vogue or Men’s Health magazine

b. six-pack of bottled water

c. delivery truck

d. tech support for a communications system

e. day spa

f. Thai restaurant

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Contemporary Business

ISBN: 9780618900930

13th Edition

Authors: Louis E. Boone, David L. Kurtz

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