1. Since the implementation of the national Do Not Call Registry, some Americans have noticed an increase...

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1. Since the implementation of the national Do Not Call Registry, some Americans have noticed an increase in door-to-door selling as well as e-mails containing sales messages. As a marketer, do you think this type of selling is effective? Why or why not?

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Contemporary Marketing

ISBN: 9781111221782

15th Edition

Authors: Louis E. Boone, David L. Kurtz

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