2. With a classmate, choose a U.S.-based company whose products you think will do well in certain...
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2. With a classmate, choose a U.S.-based company whose products you think will do well in certain overseas markets. The company can be anything from a music group to a clothing retailer—
anything that interests you. Suggestions include Domino’s Pizza, Jazzercise or Zumba, StubHub, Lady Gaga, or American Eagle Outfitters. Then write a plan for how you would target and communicate with overseas markets.
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