Your company has just announced a 7 percent price increase on your entire product line and you
Question:
Your company has just announced a 7 percent price increase on your entire product line and you are meeting with your most important customer. She announces that your competitor has already been to see her and will not raise prices for at least 24 months. What do you do to keep the customer?
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When facing a situation like this its essential to focus on value and relationships Heres a strategic approach to retain the customer despite the pric...View the full answer
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Related Book For 
Contemporary Selling Building Relationships Creating Value
ISBN: 102447
5th Edition
Authors: Mark W. Johnston, Greg W. Marshall
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