Actual response rate for each decile: computed by dividing the number of buyers by the number of

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Actual response rate for each decile: computed by dividing the number of buyers by the number of customers for each decile

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Customer Relationship Management: Concept, Strategy, And Tools

ISBN: 205432

2nd Edition

Authors: Michael Pearce

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Question Posted: Oct 28, 2024 08:00 AM

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Actual response rate for each decile: computed by dividing the number of buyers by the number of customers for each decile
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Cumulative number of buyers: The number of buyers up to and including that decile
OR predicted response rate based on the model for each decile: computed by dividing the predicted number of buyers by the number of customers for each decile
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Actual response rate for each decile: computed by dividing the number of buyers by the number of

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Customer Relationship Management: Concept, Strategy, And Tools

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