(LO 7-3) Amazon, in our opinion, has cared less about profitability in the short run but has...
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(LO 7-3) Amazon, in our opinion, has cared less about profitability in the short run but has cared about gaining market share. Arguably, Amazon gains market share by taking care of the customer. Given the 75 KPIs that every manager needs to know in Exhibit 7-8, what would be a natural KPI for the customer aspect for Amazon?
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Related Book For 
ISE Data Analytics For Accounting
ISBN: 9781265094454
3rd Edition
Authors: Ryan A. Teeter, Vernon Richardson, Katie L. Terrell
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