Drawing on data in Exhibit 6-2, do you think that Ecuador would be an attractive market for

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Drawing on data in Exhibit 6-2, do you think that Ecuador would be an attractive market for a firm that produces home appliances? What about Norway? Discuss your reasons.

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Basic Marketing A Global-Managerial Approach

ISBN: 9780073324043

11th Edition

Authors: E. Jerome McCarthy, William D. Perreault Publisher: Irwin

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