Outline a marketing strategy for each of the following new products: (a) a radically new de- sign

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Outline a marketing strategy for each of the following new products:

(a) a radically new de- sign for a toothbrush,

(b) a new fishing reel,

(c) a new wonder drug.

(d) a new industrial stapling machine.

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Basic Marketing A Global-Managerial Approach

ISBN: 9780073324043

11th Edition

Authors: E. Jerome McCarthy, William D. Perreault Publisher: Irwin

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Question Posted: Oct 15, 2024 07:00 AM

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Outline a marketing strategy for each of the following new products: (a) a radically new de- sign

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Basic Marketing A Global-Managerial Approach

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