Niche strategies are generally more profitable than mass-market strategies because they usually imply weaker price competition. Comment.

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“Niche strategies are generally more profitable than “mass-market” strategies because they usually imply weaker price competition.” Comment.

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Economics Of Strategy

ISBN: 9781118273630

6th Edition

Authors: David Besanko, David Dranove, Scott Schaefer, Mark Shanley

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Question Posted: Oct 11, 2024 09:00 AM

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Niche strategies are generally more profitable than "mass-market" strategies because they usually imply weaker price competition." Comment
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Niche strategies are generally more profitable than mass-market strategies because they usually imply weaker price competition. Comment.

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Economics Of Strategy

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