14. 6.40 Leenflow, Inc., a company that sells a mobile marketing platform that helps businesses improve engagement

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14. 6.40 Leenflow, Inc., a company that sells a mobile marketing platform that helps businesses improve engagement with customers in a personalized way, wants to expand its operation by adding new products. Any or all of the products shown below can be added. If the company uses a MARR of 15% per year and a 5-year study period, which products, if any, should the company introduce? Write a PWbased ROR equation and a single-cell spreadsheet function for each analysis. Use the spreadsheet display for your decisions.

Table Summary: Table divided into 5 columns shows the items in the first column and the headings from column 2 to 5 marked as: 1, 2, 3, and 4.

1 2 3 4 Initial cost, $ −340,000 −500,000 −570,000 −620,000 Annual cost, $/year −70,000 −64,000 −48,000 −40,000 Annual revenue,

$/year 180,000 190,000 220,000 205,000

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Basics Of Engineering Economy

ISBN: 9781259683312

3rd Edition

Authors: Leland T. Blank, Anthony Tarquin

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