4. The process of exploiting an opportunity from the initial idea to commercialization can be expensive and
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4. The process of exploiting an opportunity from the initial idea to commercialization can be expensive and time-consuming.
How can a new or smaller organization reduce the time and costs involved?
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Related Book For
Enterprise: Entrepreneurship And Innovation: Concepts, Contexts And Commercialization
ISBN: 390633
1st Edition
Authors: Robin Lowe, Sue Marriott
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