Travis Ryan is one of four cofounders of a skateboard company. The cofounders have decided to write

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Travis Ryan is one of four cofounders of a skateboard company. The cofounders have decided to write a business plan to obtain funding for their venture. During a recent meeting, Travis said, “I know that we’re all really busy, so I’d like to volunteer to write our business plan. A friend of mine has a house on a lake near where we are going to school. If the three of you agree, I’ll take my laptop to my friend’s house for a couple of days and knock out our business plan. Any objections?” If you were one of Travis’ cofounders, what would you say? What alternative approaches to writing a business plan would you propose and why?

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Entrepreneurship Successfully Launching New Ventures

ISBN: 9781292255330

6th Global Edition

Authors: R. Duane Ireland, Bruce R. Barringer

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