7. Construct a game-theory matrix to illustrate the text example of two firms and their decisions on

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7. Construct a game-theory matrix to illustrate the text example of two firms and their decisions on high versus low advertising budgets and the effects of each on profits.

Show a circumstance in which both firms select high advertising budgets even though both would be more profitable with low advertising budgets. Why won’t they unilaterally cut their advertising budgets? Explain why this is an example of the prisoner’s dilemma. LO4, LO7

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