12. If Marcello and Litzenberger decide to conduct this study, what research design should they adopt? Relate
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12. If Marcello and Litzenberger decide to conduct this study, what research design should they adopt? Relate the different phases of the research design to specific aspects of the marketing research problem.
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Related Book For
Essentials Of Marketing Research A Hands On Orientation
ISBN: 9780137066735,9780133401820
1st Edition
Authors: Naresh K. Malhotra
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