2 Explain what the word propaganda means and why is it such a dirty word. Give your...
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2 Explain what the word propaganda means and why is it such a ‘dirty’ word.
Give your considered view on the opportunities and problems propaganda may provide for PR practitioners, illustrating with examples.
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Marketing Communications Management Concepts And Theories Cases And Practices
ISBN: 978-0750652940
New Edition
Authors: Paul Copley
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