Under what circumstances would a stratified sample be preferable to a random sample? Explain. List one or

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Under what circumstances would a stratified sample be preferable to a random sample? Explain.

List one or more products or services where stratification would be especially helpful. Why do you feel that a stratified sample would be best?

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Essentials Of Marketing Research Putting Research Into Practice

ISBN: 9781412991308

1st Edition

Authors: Kenneth E. Clow, Karen E. James

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Question Posted: Oct 14, 2024 06:02 AM

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Under what circumstances would a stratified sample be preferable to a random sample? Explain. List one or

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Essentials Of Marketing Research Putting Research Into Practice

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