The chief executive officer of Southwest Airlines provides the company with leadership and overall guidance and is

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The chief executive officer of Southwest Airlines provides the company with leadership and overall guidance and is responsible for developing its mission and establishing its goals.

Which area of management is being used?

a. Human resources

b. Operations

c. Financial

d. Administrative

e. Marketing

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Foundations Of Business

ISBN: 9780538744515

2nd Edition

Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor

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