5. Find an article about a company in an East Eu- ropean country that is moving to...
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5. Find an article about a company in an East Eu- ropean country that is moving to a market economy. Describe the internal factors affect- ing the development of marketing in that company and explain how they represent strengths and weakness of the firm.
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Related Book For
Marketing
ISBN: 9780133545005
2nd Edition
Authors: Warren J. KeWarren J. Keegan, Sandra E. Moriarty, Thomas R. Duncanegan, Mark C. Green
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