6. You are developing a marketing plan for friends who own a bicycle store near campus. Prepare...
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6. You are developing a marketing plan for friends who own a bicycle store near campus. Prepare to explain the marketing mix to them and identify the key areas they need to focus on in their marketing.
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Related Book For 
Marketing
ISBN: 9780133545005
2nd Edition
Authors: Warren J. KeWarren J. Keegan, Sandra E. Moriarty, Thomas R. Duncanegan, Mark C. Green
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