7. If the president of your college called you in and asked how your school could create...

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7. If the president of your college called you in and asked how your school could create a competitive advantage for itself, what would you recommend? (Be sure to consider the costs as well as the benefits of your proposal.)

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Marketing

ISBN: 9780133545005

2nd Edition

Authors: Warren J. KeWarren J. Keegan, Sandra E. Moriarty, Thomas R. Duncanegan, Mark C. Green

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