8 Quinn argues that large companies need to behave like small entrepreneurial ventures to be truly innovative.

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Gluck suggests that major innovations only come from a

‘big-bang’ push that needs major resources. Can these two views of the innovative process be reconciled? (See references 40 and 41 .)

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The Essentials Of Technical Communication

ISBN: 9780197539200

5th Edition

Authors: Elizabeth Tebeaux, Sam Dragga

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Question Posted: Oct 07, 2024 05:04 AM

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8 Quinn argues that large companies need to behave like small entrepreneurial ventures to be truly innovative.

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The Essentials Of Technical Communication

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