1.. Identify the factors needed to make service teams successful in (a) an airline, (b) a restaurant,...

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1..  Identify the factors needed to make service teams successful in

(a) an airline,

(b) a restaurant, and

(c) a customer contact center. What are the factors that favor a strategy of employee empowerment?

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Services Marketing People, Technology, Strategy

ISBN: 9780131875524

8th Edition

Authors: Christopher H Lovelock, Jochen Wirtz

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