1.. Review the 10 suggestions on the psychology of waiting. Which are the most relevant in (a)...

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1..  Review the 10 suggestions on the psychology of waiting. Which are the most relevant in

(a) a supermarket;

(b) a city bus stop on a rainy, dark evening;

(c) a doctor’s office; and

(d) a ticket line for a football game expected to be a sell-out?

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Services Marketing People, Technology, Strategy

ISBN: 9780131875524

8th Edition

Authors: Christopher H Lovelock, Jochen Wirtz

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