V. Zarb, the marketing manager for Maltese Treasures Ltd, is preparing a sales budget for the year

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V. Zarb, the marketing manager for Maltese Treasures Ltd, is preparing a sales budget for the year ended 30 June 2017. In reviewing the actual sales data for the previous year, the sales and marketing managers involved agree that the number of units of Valletta pictures sold in the year ended 30 June 2017 should represent a 20% increase over the previous year’s sales, Gozo print unit sales should increase 10%, and Maltese cross unit sales should decrease 8%. The managers’ projections took into consideration the general economic conditions and expected changes in consumer preferences. The selling prices of Valletta and Gozo artwork will increase 15% and the selling price of Maltese crosses will decline 5%. The percentages of each product’s sales occurring in each quarter are as shown below:



First quarter

Second quarter

Third quarter

Fourth quarter

Valletta pictures

Gozo prints

Maltese cross

25%

20%

30%

30%

25%

20%

15%

35%

25%

30%

20%

25%


The actual product sales data for the year ended 30 June 2016 were:



Unit selling price


Total sales $

Valletta pictures

Gozo prints

Maltese cross


$55

85

23







Required

Prepare the marketing manager’s sales budget for the year ended 30 June 2017, showing projected dollar sales by quarter. Round all calculations to the nearest dollar.

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Accounting

ISBN: 978-1118608227

9th edition

Authors: Lew Edwards, John Medlin, Keryn Chalmers, Andreas Hellmann, Claire Beattie, Jodie Maxfield, John Hoggett

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