International Business Methods Snyder Golf Co., a U.S. firm that sells high-quality golf clubs in the United
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International Business Methods Snyder Golf Co., a U.S. firm that sells high-quality golf clubs in the United States, wants to expand internationally by selling the same golf clubs in Brazil.
a. Describe the tradeoffs that are involved for each method (such as exporting, direct foreign investment, etc.) that Snyder could use to achieve its goal.
b. Which method would you recommend for this firm?
Justify your recommendation.
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