16. Visit the Nestl Corporation website ( http://www.nestle.com/) and the Unilever website ( http://www.unilever.com/). Compare their strategies

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16. Visit the Nestlé Corporation website ( http://www.nestle.com/) and the Unilever website (

http://www.unilever.com/). Compare their strategies toward international markets. In what ways

(besides product categories) do they differ in their international marketing?

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Loose Leaf International Marketing

ISBN: 978-1266828836

19th Edition

Authors: Philip Cateora ,Bruce Money ,Mary Gilly ,John Graham

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