2. What are the lessons learned from the development of a B2B CRM system, when it comes...
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2. What are the lessons learned from the development of a B2B CRM system, when it comes to further develop a B2C CRM program?
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Marketing For Hospitality And Tourism
ISBN: 9781639893409
1st Edition
Authors: Alan Fyall; Patrick Legohérel; Isabelle Frochot; Youcheng Wang
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