Public relations management in the tourism and hospitality industry also has to perform crisis communication management and
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Public relations management in the tourism and hospitality industry also has to perform crisis communication management and damage control as the industry primarily deals with customer experiences. What are the characteristics of the most effective key messages in crisis and damage control that can be incorporated in public relations material?
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Related Book For 
Marketing For Hospitality And Tourism
ISBN: 9780134151922
7th Global Edition
Authors: Philip Kotler, John Bowen, James Makens, Seyhmus Baloglu
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