5. Does Innovation lead to the creation of new products? If so, do you see any innovative...
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5. Does Innovation lead to the creation of new products? If so, do you see any innovative processes adopted in the development of Tata Nano?
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Strategic Marketing Management In Asia Case Studies And Lessons Across Industries
ISBN: 9781786357465
1st Edition
Authors: Andaleeb, Syed Saad, Hasan, Khalid
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