=+3. How should we respond to customers who buy on price? 11. How can we measure the

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=+3. How should we respond to customers who buy on price? 11. How can we measure the payback from advertising, sales promotion, and public relations?

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Marketing Management

ISBN: 9780133856460

12th Edition

Authors: Philip Kotler , Kevin Keller

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Question Posted: Oct 09, 2024 02:02 AM

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=+3. How should we respond to customers who buy on price? 11. How can we measure the

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Marketing Management

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